DIESEL INTRODUCES A DISRUPTIVE NEW AESTHETIC FOR THE METAMORPH COLLECTION OF WATCHES CONCEPTUALISED BY GLENN MARTENS

As part of Diesel‘s innovative Metamorph project, first announced in early September, the brand, in partnership with Fossil Group, is excited to share its groundbreaking culmination with the launch of Vert, a timepiece collection that bridges the gap between the physical and digital worlds and redefines conventional design.

The first watch of its kind for Diesel, Vert is one of several styles from the brand’s new forward-thinking Metamorph collection that’s entirely conceptualised and created with cutting-edge VR technology by Diesel Creative Director Glenn Martens. For FW ’23, Glenn Martens had the vision of a disruptive new aesthetic for the Diesel timeframes category. A new experimental approach to styling that is “organic” – “sculpted” – “alien”.

It is an exciting moment in fashion and design, as a wave of new technologies used to design and manufacture products is giving life to an image of a world where virtually everything looks “organically” different. This was the inspiration that triggered Glenn Marten‘s vision for this new collection of watches. This conceptual aesthetic is popping up everywhere in design concepts that reimagine everything from architecture to footwear. Diesel dares to be first to bring this styling to the wrist.

For this collection, Glenn Martens leveraged some of these new technologies by incorporating new forms of 3D concepting into the design process, allowing it to influence this sculpted styling. By using gravity sketch, which has matured 3D conceptualization into an immersive VR experience, Glenn Martens was able to experiment with a range of new details and organic form factors. The result is a disruptive new organic design language, directly inspired by Glenn Martens.

The collection launches first with 5 styles—including silver-tone, gold-tone, and black—a limited edition available in only 700 units worldwide, featuring a silver-tone case and bracelet with contrasting leather black inlay accents and a white limited edition of 300 pieces featuring a silver sunray dial, three-hand date movement, and white leather and gunmetal stainless-steel bracelet.

The Metamorph Collection is available in selected Diesel stores and online at diesel.co.za

The post DIESEL INTRODUCES A DISRUPTIVE NEW AESTHETIC FOR THE METAMORPH COLLECTION OF WATCHES CONCEPTUALISED BY GLENN MARTENS appeared first on Urban Lifestyle.

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