Reebok Appoints Shaquille O’Neal to President of Basketball

Today, Reebok, the iconic and irreverent sports culture brand announces longtime brand partner and legendary hall-of-famer, Shaquille O’Neal, as the President of Reebok Basketball.  The appointment of the newly created position comes on the heels of Reebok’s announcement made earlier this month regarding its long-term strategy to re-emerge into team sport and focus on the…

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Dukes Cupboard Opens Amsterdam Vintage Store

London-based creatives Milo Harley and Ned Membery opened Dukes Cupboard over a decade ago, building an institution among vintage giants. The designer sportswear store has successfully expanded with FILA and New Era collaborations, unveiling its second store in Amsterdam to end the year. Dukes Cupboard’s Amsterdam location brings elevated streetwear to the Netherlands capital, mirroring…

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8 Drops You Don’t Want to Miss This Week

With another week upon us, we have yet another installment of our product drops series. Leading the list is the eighth release from Supreme‘s Fall/Winter 2023 collection and Palace‘s Winter 2023 Week 4 Drop Continuing its major collaboration series, the uniquely New York imprint is now readying its latest team-up with Nike. Made exclusively for Supreme,…

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Bamford London Taps Jeremyville for Limited-Edition GMT

Bamford London is kicking the new year with a fun watch collaboration. This time around, the British company is tapping New York-based artist, Jeremyville to co-create a limited-edition GMT. Presented in a 40mm stainless steel build, the timepiece spotlights a matte black dial adorned with Jeremyville’s iconic Earth character. The character, along with all the…

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